Basic Marketing: A Global-managerial Approach (University of Phoenix Special Edition Series ) (Record no. 24053)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00551nam a2200205Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 24053 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241229s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978 0072380101 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | P 425 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | "Jr., William D. Perreault; McCarthy, E. Jerome" |
| 245 #0 - TITLE STATEMENT | |
| Title | Basic Marketing: A Global-managerial Approach (University of Phoenix Special Edition Series ) |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Name of producer, publisher, distributor, manufacturer | McGraw-Hill Companies |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 791p |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | cm 30 |
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