TY  - BOOK
AU  - "Ellis, Nick; Fitchett, James; Higgins, Matthew; Jack, Gavin; Lim, Ming; Saren, Michael; Tadajewski, Mark"
TI  - Marketing: A Critical Textbook
SN  - 978 1848608788
U1  - 658.8 
CY  - London 
ER  -